Gaya APA

Maisel, L, S., Cokins, G. (2014). Predictive Business Analytics : Forward Looking Capabilities to Improve Business Performance . New Jersey: John Wiley & Sons.

Gaya MLA

Maisel, Lawrence, S.., Cokins, Gary. "Predictive Business Analytics : Forward Looking Capabilities to Improve Business Performance". New Jersey: John Wiley & Sons, 2014. Text.