Gaya APA

Belch, G, E., Belch, M, A. (2021). Advertising and Promotion : An Integrated Marketing Communications Perspective . New York: McGraw-Hill Book.

Gaya MLA

Belch, George, E.., Belch, Michael, A.. "Advertising and Promotion : An Integrated Marketing Communications Perspective". New York: McGraw-Hill Book, 2021. Text.