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Handbook of Research on Applied AI for International Business and Marketing A…
Artificial intelligence (AI) describes machines/computers that mimic cognitive functions that humans associate with other human minds, such as learning and problem solving. As businesses have evolved to include more automation of processes, it has become more vital to understand AI and its various applications. Additionally, it is important for workers in the marketing industry to understand ho…
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- ISBN/ISSN
- 9781799850786
- Deskripsi Fisik
- 732 hlm.
- Judul Seri
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Stakeholder Engagement in a Sustainable Circular Economy
The purpose of this open access edited collection is to discuss the role and importance of stakeholder engagement in a sustainable circular economy from multiple theoretical and practical perspectives. Developing and maintaining a circular economy is an essential step to a more environmentally friendly and socially inclusive society. In addition to redesigning products and business models to mi…
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- ISBN/ISSN
- 978-3-031-31937-2
- Deskripsi Fisik
- 463p
- Judul Seri
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Decision Making under Deep Uncertainty From Theory to Practice
This open access book focuses on both the theory and practice associated with the tools and approaches for decisionmaking in the face of deep uncertainty. It explores approaches and tools supporting the design of strategic plans under deep uncertainty, and their testing in the real world, including barriers and enablers for their use in practice. The book broadens traditional approaches and too…
- Edisi
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- ISBN/ISSN
- 978-3-030-05252-2
- Deskripsi Fisik
- 408 hlm.
- Judul Seri
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- No. Panggil
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The Psychodynamics of Enlightened Leadership
This open access book provides a comprehensive look at the pluses and minuses of leadership in times of an unparalleled crisis, such as the COVID-19 global pandemic. It examines the COVID-19 crisis in terms of psychodynamics, crisis management, and especially from the standpoint of complex, messy systems. It analyses how leaders need to think and act differently to cope better with—and potent…
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- ISBN/ISSN
- 978-3-030-71764-3
- Deskripsi Fisik
- 95 hlm.
- Judul Seri
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- No. Panggil
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Corporate Finance for Long-Term Value
This open access textbook offers a guide to corporate finance for modern companies that want to create long-term value. Drawing on recent literature on sustainable companies, it starts by analysing the Sustainable Development Goals as a strategy for the transition to a sustainable economy. Next, it translates the general concept of sustainability into core corporate finance methods, such as net…
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- ISBN/ISSN
- 978-3-031-35009-2
- Deskripsi Fisik
- XXXIX, 630 p
- Judul Seri
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The German Chambers of Commerce and Industry
This open access book examines a particular factor in the enduring international success of German companies. Beyond industrial specialization, peaceful labor relations, local financial markets and the “miracle of the Mittelstand”, it focuses on a characteristic aspect of governance within the German economy: The Chambers of commerce and industry. Important characteristics of the Chamber sy…
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- ISBN/ISSN
- 978-3-030-70799-6
- Deskripsi Fisik
- 385p
- Judul Seri
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New Living Cases on Corporate Governance
This unique open access book features a selection of Living Cases on Corporate Governance, which were developed and compiled by chairpersons, members of the board of directors, and CEOs in various countries, working in close collaboration with prominent researchers. Each Living Case addresses a current issue that a given company or institution needs to resolve. For every Case, the goal is form…
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- ISBN/ISSN
- 978-3-030-48606-8
- Deskripsi Fisik
- 103 hlm.
- Judul Seri
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- No. Panggil
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Masterpieces of Swiss Entrepreneurship : Swiss SMEs Competing in Global Markets
This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. Based upon in-depth documentation and analysis of 36 Swiss companies over their entire history, an expert team of authors presents several parallels in the pathways and success factors which allowed these firms to become dominant and oper…
- Edisi
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- ISBN/ISSN
- 978-3-030-65287-6
- Deskripsi Fisik
- XXXIV, 561p
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If You’re So Ethical, Why Are You So Highly Paid?
In the past 30 years, senior executive pay has increased dramatically in the UK, US and other developed countries, causing much debate and, at times, public outrage. In this book, Alexander (‘Sandy’) Pepper argues that this soaring inflation in high pay is the result of a market failure, leading to inefficient pay practices that are replicated across industries. Individual company’s renum…
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- ISBN/ISSN
- 978-1-909890-95-4
- Deskripsi Fisik
- 198 hlm.
- Judul Seri
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- No. Panggil
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Advanced Digital Auditing: Theory and Practice of Auditing Complex Informatio…
This open access book discusses the most modern approach to auditing complex digital systems and technologies. It combines proven auditing approaches, advanced programming techniques and complex application areas, and covers the latest findings on theory and practice in this rapidly developing field. Especially for those who want to learn more about novel approaches to testing complex informati…
- Edisi
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- ISBN/ISSN
- 978-3-031-11089-4
- Deskripsi Fisik
- 265 hlm.
- Judul Seri
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Karya Umum 
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