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Ditemukan 3 dari pencarian Anda melalui kata kunci: subject="Market Research"
cover
Ask Questions, Get Sales : Close the Deal and Create Long-term Relationships
Komentar Bagikan
Stephan Schiffman

Edisi
-
ISBN/ISSN
1-59337-112-8
Deskripsi Fisik
v, 168p.; 21,5 cm.
Judul Seri
-
No. Panggil
658.83 Sch a

Edisi
-
ISBN/ISSN
1-59337-112-8
Deskripsi Fisik
v, 168p.; 21,5 cm.
Judul Seri
-
No. Panggil
658.83 Sch a
cover
Firm Competitive Advantage Through Relationship Management
Komentar Bagikan
Bartosz Deszczyński

Relationship management (RM) is an essential part of business, but its success as a business model can be hard to measure, with some firms embracing a model that is truly relationship-orientated, while others claim to be relationship-orientated but in fact prefer transactional short-term gain. This open access book aims to develop a mid-range theory of relationship management, examining truly r…

Edisi
-
ISBN/ISSN
978-3-030-67338-3
Deskripsi Fisik
294 hlm.
Judul Seri
-
No. Panggil
-
cover
Market Segmentation Analysis: Understanding It, Doing It, and Making It Useful
Komentar Bagikan
Sara DolnicarBettina GrünFriedrich Leisch

This book is published open access under a CC BY 4.0 license. This open access book offers something for everyone working with market segmentation: practical guidance for users of market segmentation solutions; organisational guidance on implementation issues; guidance for market researchers in charge of collecting suitable data; and guidance for data analysts with respect to the technical a…

Edisi
-
ISBN/ISSN
978-981-10-8818-6
Deskripsi Fisik
332 hlm.
Judul Seri
-
No. Panggil
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