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Ditemukan 6 dari pencarian Anda melalui kata kunci: subject="Marketing Management"
cover
Cases in Strategic Marketing Management
Komentar Bagikan
Lester A. Neidell

Edisi
-
ISBN/ISSN
0-87814-206-1
Deskripsi Fisik
xxiv, 318 p.: ill.; 23,5 cm.
Judul Seri
-
No. Panggil
658.8 Nei c

Edisi
-
ISBN/ISSN
0-87814-206-1
Deskripsi Fisik
xxiv, 318 p.: ill.; 23,5 cm.
Judul Seri
-
No. Panggil
658.8 Nei c
cover
Strategic Customer Alliances = Strategi Kemitraan Pelanggan
Komentar Bagikan
Ken Burnett

Edisi
1
ISBN/ISSN
979-637-645-8
Deskripsi Fisik
x, 360 Hlm.; 23,5 cm.
Judul Seri
-
No. Panggil
658.812 Bur s

Edisi
1
ISBN/ISSN
979-637-645-8
Deskripsi Fisik
x, 360 Hlm.; 23,5 cm.
Judul Seri
-
No. Panggil
658.812 Bur s
cover
Market Leader : Upper Intermediate
Komentar Bagikan
David CottonDavid FalveySimon Kent

Market Leader 3rd edition has been completely updated to reflect the fast-changing world of business using authoritative and authentic business sources such as the financial times. this book includes all new reading texts from the financial times, a new case studies with opinion, listening texts reflecting the global nature of business, working across cutltures and vocabulary trainer.

Edisi
3
ISBN/ISSN
978-1-4082-3709-0
Deskripsi Fisik
176p.: ill.; 30 cm.
Judul Seri
-
No. Panggil
658.8092 Cot m
cover
Digital Sense
Komentar Bagikan
Travis WrightChris J. Snook

Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand. This book provides two pragmatic frameworks for implementing and customizing a new marketing operating system…

Edisi
-
ISBN/ISSN
978-1-119-29170-1
Deskripsi Fisik
xxxviii, 266 p.: ill.; 23,5 cm.
Judul Seri
-
No. Panggil
658.8 Wri d
cover
Marketing Management
Komentar Bagikan
Philip KotlerKevin Lane Keller

“Marketing Management” yang ditulis oleh Philip Kotler dan Kevin Lane Keller ini merupakan sebuah panduan komprehensif yang membahas tentang manajemen pemasaran dalam konteks bisnis modern. Buku ini menawarkan pemahaman mendalam tentang konsep dan strategi pemasaran yang efektif untuk mencapai keunggulan kompetitif. Dalam buku ini, para pengarang menjelaskan pentingnya memahami perilaku kon…

Edisi
12
ISBN/ISSN
0-13-196853-X
Deskripsi Fisik
xxxix, 672p.: ill.; 27 cm.
Judul Seri
-
No. Panggil
658.8 Kot m
cover
Handbook of Research Methods for Marketing Management
Komentar Bagikan
Robin Nunkoo (Editor)Viraiyan Teeroovengadum (Editor)Christian M. Ringle (Editor)

Taking a multidisciplinary approach, this comprehensive Handbook comprises contributions from international researchers of diverse educational and research backgrounds. Chapters present methodological issues within marketing research, sharing the researchers’ experiences of what does and does not work, as well as discussing challenges and avenues for innovation. Divided into four parts cover…

Edisi
-
ISBN/ISSN
978 1 78897 695 4
Deskripsi Fisik
391 hlm.
Judul Seri
-
No. Panggil
-